How to Drive International Expansion Without Escalating Complexity

Customise or standardise? This is the question! Maybe THE most important one whenever a brand starts its international expansion! Depending on who you ask, you will ….. click for more inspiration

Latest Posts

Find the full selection of posts in chronological order here. ….. click for more inspiration ….. click for more inspiration

Brand Retail Strategy: Retailers are from Mars, Brands are from Venus

50 years of brand retail strategy, yet still many even big brands made unsuccessful attempts to grow. It shows that experience is no guarantee for success. ….. click for more inspiration

Unique Brand Store Map

‘Flagships’, ‘lighthouses’, ‘High Street showrooms’, ‘community stores’, ‘full price stores’, ‘future stores’, ‘factory outlets’, ‘concession stores’, ‘brand experience store’, … and many more ….. click for more inspiration

140 Global Top Retail Cities: A Strategic Overview

If you work in global retail, JLLs annual overview of the top 240 retailers in the top retail cities is one of our ‘must read’ for brand strategists. ….. click for more inspiration

About the Blog

Don’t know where to turn to for high quality growth and performance inspiration? Then join this blog and its brand experts for a regular dose ….. click for more inspiration

Bow Power: Retail Customer Service KPI of 2015

Retail customer service is visible and measurable, most notably in Japan’s retail sector. The country has been known for its service culture for many years. ….. click for more inspiration